Influencer Account Manager

Company: Impact.com
Location: New York
Posted on: February 18, 2025

Job Description:

The Company:At impact.com, our culture is our soul. We are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting-edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity are rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!Your Role at impact.com:At impact.com, we're transforming the way enterprises manage and optimize all types of partnerships-including affiliates, creators, commerce content publishers, and B2B. Our Creator Studio team is seeking a seasoned Senior Account Manager to drive creator marketing initiatives for many of our clients.Role Overview: As an Account Manager on the Studio Team, you will be at the forefront of our clients' creator marketing strategies and execution. You will be responsible for leading multiple accounts across verticals, including fashion, parenting, finance, food, technology, and more. We design and manage campaigns for clients from introductory tests to year-long brand ambassador programs. In this role, you will oversee campaign execution from start to finish and lead our creator consulting services. Your deep understanding of the creator landscape, coupled with your ability to manage high-budget campaigns, will be instrumental in driving growth and success. You will collaborate closely with cross-functional teams to better shape and develop our brand's creator programs.What You'll Do:

• Client Leadership: Act as the primary point of contact for clients' creator marketing programs, fostering strong relationships and ensuring their strategic goals are met.
• Creator Development: Identify and cultivate relationships with top-tier creators, ensuring alignment with clients' brand values and campaign objectives.
• Strategic Integration: Collaborate with affiliate publishers, content teams, and marketing channels to provide comprehensive coverage across the marketing funnel.
• Performance Analysis: Conduct regular reporting and analysis of creator partnerships, leveraging the impact.com platform to provide actionable insights.
• Budget Management: Develop and manage influencer campaign's annual, quarterly, and monthly creator budgets, providing projections and adjusting strategies as needed.
• Team Leadership: Lead and mentor a team of campaign managers and associates, fostering a culture of excellence and continuous improvement.What You Have:
  • Bachelor's degree in Marketing, Business, Communications, or a related field or equivalent experience
  • 3+ years of experience managing influencer + affiliate marketing programs
  • Significant knowledge of budgeting, casting, negotiating, contracting, overseeing fulfillment, draft approvals, reporting, etc.
  • Affiliate and campaign performance experience is a must.
  • Paid amplification is a major plus (Meta Ads Manager and TikTok Spark Ads)
  • Previous agency experience preferred
  • Established relationships with creators and talent managers are a plus
  • Knowledge of influencers (ideally within CPG, fashion, finance, wellness, fitness, etc.) and influencer rates
  • Strong understanding of the creator marketing landscape, platforms, and industry trends and ability to advise clients on best practices.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with both internal and external stakeholders.
  • Highly organized and detail-oriented, with the ability to manage multiple projects and priorities simultaneously.
  • Proven track record of executing successful creator marketing strategies with a data-driven approach.
  • Knowledge of all social media platforms (Facebook, Instagram, Twitter, Youtube, Pinterest etc.)
  • Significant communication, organization, and client relationship management skills
  • Must have client-facing experience
  • Strong people skills are needed to maintain professional relationships with influencers and talent managers
  • Ability to perform under pressure with tight deadlines
  • Strong problem-solving skills
  • Knowledge of Google Suite
  • Knowledge of the impact.com or an affiliate platform experienceSalary range: $95,000 - $105,000 + $10,000.00 - $15,000 Variable, plus eligibility to receive Restricted Stock Unit (RSU) grant.*This is the pay range the Company believes is equitable for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.Benefits (Perks):
    • Medical, Dental and Vision insurance
    • Unlimited responsible PTO
    • Flexible work hours
    • Continued access to by PXA
    • Parental Leave
    • Technology Stipend
    • Office only catered lunch every Thursday, a healthy snack bar, and great coffee to keep you fueled.
    • Flexible spending accounts and 401(k)
    • An employee-led culture team that plans inclusive events- meaning time together and other events to celebrate our many successes!
    • An established company with a cool, high-velocity work ethos, where each person can make a difference!We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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Keywords: Impact.com, New York , Influencer Account Manager, Executive , New York, New York