Director of Business Development
Company: (EDO) Entertainment Data Oracle, Inc.
Location: New York
Posted on: March 12, 2025
Job Description:
EDO is the TV outcomes company. Our leading measurement platform
connects convergent TV airings to the ad-driven consumer behaviors
most predictive of future sales. EDO empowers the advertising
industry to maximize media impact, optimize creative performance,
and know the fair value of every impression - across linear and
streaming for an increasingly programmatic world. By combining
immediate engagement signals with world-class decision science and
vertical AI, EDO equips industry leaders with syndicated,
investment-grade data that aligns media to business results - with
detailed competitive, category, and historical insights. Leading
brands, agencies, networks, streamers, and studios trust EDO's TV
intelligence to know what works.EDO is headquartered in New York
City and Los Angeles.To learn more about the work we do at EDO,
please visitEDO Press .The RoleWorking for the SVP/Head of Business
Development to drive existing and new partnerships in the ad
technology space with a goal of enabling EDO measurement across the
supply and demand space.What You Will Do
- Work with key stakeholders in the ad technology space to create
new partnerships and develop existing ones.
- Own the business development process from ideation and
execution to partnership management.
- Cultivate and maintain strong relationships within the
industry. Serve as the lead stakeholder/partner manager after
agreements are executed.
- Work alongside commercial teams as the subject matter expert
within EDO on ad technology and the data landscape.
- Gather feedback and work alongside product, data science, and
engineering teams to create technology partnership roadmap.
- Present broader EDO offering to ad technology stakeholders and
clients.
- Lead presentations to EDO leadership, company, and clients to
explain complex integrations in simple terms.
- Perform industry research and proactively distribute to the
organization. Industry research should focus on measurement, data,
and programmatic trends.
- Work with finance to form financial models to understand
revenue potential from business development initiatives.What We Are
Looking For
- 7+ years of experience in business development, or strategic
partnerships within advertising, data, and programmatic landscape.
Types of companies include ad agencies, ad technology companies,
data and measurement companies.
- History of navigating technical, and legal challenges with
internal and external stakeholders.
- Self-Starter with demonstrated history of proactive reach out
and strategic evaluation of business development
opportunities.
- Deep understanding of data, programmatic advertising, and the
different roles of companies across the space.
- Ability to explain core and complex concepts in simple
terms.
- Analytical mindset with a track record of using data to drive
decision making and inform decisions.EDO offers a competitive
compensation package. Components of compensation include:
- Mid-stage equity and competitive salary
- Flexible Time Off
- Medical, dental and vision coverage, deeply discounted by
EDO
- 401(k) plan, FSA, HSA
- When in an office, employee are meals fully paid for.The base
salary range for this position is $130,000-$160,000 PLUS equity in
a mid-stage company and eligibility for a discretionary annual
bonus. Compensation will be determined based on the skills,
qualifications, experience, location and the level of education
attained of the applicant along with the requirements of the
position, and the Company reserves the right to modify this pay
range at any time.EDO is an equal opportunity employer. We do not
discriminate based on race, color, ethnicity, ancestry, national
origin, religion, sex, gender, gender identity, gender expression,
sexual orientation, age, disability, veteran status, genetic
information, marital status or any legally protected status. All
your information will be kept confidential according to EEO
guidelines.
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Keywords: (EDO) Entertainment Data Oracle, Inc., New York , Director of Business Development, Executive , New York, New York
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