Head of Pricing & Packaging

Company: Tbwa Chiat/Day Inc
Location: New York
Posted on: March 14, 2025

Job Description:

This position is based in our NYC office.About us:Templafy is the leading AI-powered document generation platform for companies with a need to create accurate, compliant, and on-brand documents with maximum efficiency and ease. Accessible directly from applications like Microsoft Office, Google Workspace and Salesforce, Templafy is trusted by more than 800 industry leading enterprises, including KPMG, Adobe, and PWC. Our platform simplifies document workflows and eliminates the complexity and risk associated with the content creation process.Founded in Copenhagen, Denmark, in 2014, Templafy's success is built by our 60+ employee nationalities found at offices around the world. We believe that when people feel valued, heard, and empowered, they perform at their best-creating a win for all. Our unique product and dedication to innovation and excellence have raised over $200 million in funding from top investors like Insight Venture Partners, Seed Capital, Dawn Capital, Damgaard Company and Golub Capital.About the role:We are looking for a highly motivated and experienced pricing and packaging expert to join our team. As the Head of Pricing, you will lead how we think about pricing and packaging. This role will drive efforts related to developing and implementing pricing and packaging strategies for new and existing products and services, and evaluating pricing performance over time to optimize monetization. You will work closely with functions like sales, marketing, product, finance, and senior leadership to align and accelerate revenue growth across our various offerings and markets. As a multi-product company that offers a variety of solutions for various buying personas and customer segments, this role will require your creativity and need to understand multiple product areas, buying personas, competitors, market dynamics, and sales incentives, beyond the core capabilities of running pricing analyses. This position will report to the Director of Product Strategy & Operations.What you'll do:

• Develop, implement and maintain the pricing and packaging strategies for Templafy's existing and new products that maximize revenue and profitability across product lines and market segments.
• Conduct market, competitor and deal research to identify trends, opportunities, and threats in pricing and packaging. Provide actionable insights, and recommendations for adjusting pricing and packaging to the senior leadership team so that we maintain a competitive position in the market.
• Collaborate with product leadership and product managers across product lines to explore innovative and practical pricing and packaging recommendations for new products, enhancements, and roadmap candidates where necessary.
• Partner with sales and product marketing teams to develop pricing and packaging messaging and collateral that efficiently communicates value propositions to prospects and customers.
• Work with finance teams to develop financial models that evaluate product margins and the impact of pricing changes and provide recommendations to executive leadership.
• Anticipate and remove obstacles that slow us down or prevent us from reaching our pricing and packaging goals and targets.
• Liaise with colleagues from product, analytics, customer success, marketing, sales, category management, finance, revenue operations, and senior management to ensure needs are captured into requirements and to drive consensus and alignment with pricing and packaging recommendations that resonate with target audiences, meet market demands, and contribute to our financial targets.
• Support and engage with customers, partners and industry analysts on strategic pricing initiatives.What you'll need to succeed:
  • Our ideal candidate brings a strategic mindset, expertise in packaging and pricing, and a solid background in accelerating revenue and growth.
  • You should have:
  • Minimum of 8 years of experience in pricing and packaging related roles, especially with multi-product/region/segment B2B businesses.
  • Minimum 4 years of software-as-a-service experience.
  • Extensive experience in developing and implementing packaging, pricing and monetization strategies.
  • Ability to switch the level of abstraction from the "big picture" strategy to micro-level details depending on the audience and context.
  • Effective communication skills with experience in driving a clear narrative on pricing analyses and recommendations, conflict resolution, and consensus-building.
  • Robust analytical skills, and comfortable running quantitative and qualitative research, financial modelling, sensitivity analysis and pricing studies.
  • Project management experience, with experience in managing cross-functional initiatives.
  • A data-driven mindset with experience in leveraging quantitative insights to inform strategic decisions and deliver measurable results.
  • Bachelor or equivalent degree in Engineering, Finance, Business Administration. MBA or Master is beneficial.What our employees love:
    • Employee equity program
    • 14 week Parental leave
    • Unlimited time off
    • 401K
    • Employee Assistance Program
    • Daily free lunch
    • Classpass membershipAt Templafy, we're all about building an inclusive culture where talented people come together to spark creativity in a dynamic, collaborative space. Strong relationships and teamwork are at the core of everything we do, and with our flat structure, everyone's ideas count regardless of your role or experience.We're big on social events that foster connection and build a diverse, empowering community. From celebrating milestones to participating in employee resource groups or eating lunch together, we create space for meaningful team bonding.Our mission goes beyond just building a product; we're shaping the future, and we'd love for you to be a part of this epic journey with us.Compensation:US Base Salary: $170,000-$200,000. Exact compensation may vary based on skills, experience, and location.Templafy is a workplace of belongingness. To us this means that you have a voice, you dare to speak up, and your voice is heard. We focus on offering an environment that allows all employees to feel that they belong regardless of race, color, ancestry, religion, gender, gender identity, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or other status.
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Keywords: Tbwa Chiat/Day Inc, New York , Head of Pricing & Packaging, Other , New York, New York