Sr. Product Manager (Demand)

Company: Digital Turbine
Location: New York
Posted on: April 1, 2025

Job Description:

At Digital Turbine, we make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers - intelligently connecting people in more ways, across more devices. We provide app publishers and advertisers with powerful ads and experiences that captivate consumers, fuel performance, and help telecoms and OEMs supercharge awareness, acquisition, and monetization. In a rapidly evolving industry, we are constantly innovating and creating better paths of discovery to connect consumers, publishers, and advertisers across the mobile ecosystem.We are searching for a strategic and customer-focused Senior Product Manager to join our dynamic team. In this role, you will work closely with cross-functional teams to drive the product vision, strategy, and roadmap, ensuring the delivery of high-quality and innovative products that meet user needs and drive business growth.Please note that Digital Turbine is a hybrid work environment-only candidates local to the specified office locations will be considered.Responsibilities:

• Strategy & Vision: Develop and implement compelling product vision and strategy based on customer needs, market trends, and competitive analysis.
• Collaborate and work closely with the development teams in building solutions and platforms or enhancing existing ones with added features or integrations.
• Product Development & Lifecycle Management: Responsible for the full product lifecycle, from ideation to development, launch, and iteration.
• Write and review documentation and deliverables such as PRDs, Solution Design Documents, Interface Specifications, Stories, Tasks, and IRDs.
• Actively engage in key product development sessions, including: Architecture Reviews, Agile Ceremonies / Iterations, Code and Workflow Reviews, Development QA Cycles, Launch Prep for General Availability (GA).
• Review post-launch analytics, metric performance reviews, reporting insights, and upkeep.
• Customer Insight & Market Analysis: Address client challenges tied to post-release solutions.
• Collaborate with sales and marketing teams to gather and prioritize customer requirements and needs, translating them into detailed product specifications and user stories.
• Engage with external partners and stakeholders to align product development with market needs. Conduct comprehensive market research and customer analysis to identify opportunities and threats.
• Teamwork & Collaboration: Work closely with other Product Managers, fostering a collaborative and high-performing environment.
• Work closely with Engineering, Design, Marketing, Sales, and Customer Support to ensure successful product development and launch.
• Communicate product strategy, roadmap, and progress to internal stakeholders, including executive leadership.Qualifications:
  • Bachelor's degree in Business, Computer Science, Engineering, or related field; 5 years of experience in Product Management.
  • Must have experience working within the ad tech/mobile space--specifically demand/DSPs/ad servers.
  • Past background working with user acquisition and/or performance based platforms would be a big plus!
  • Experience working with algorithms a plus.
  • Demonstrated experience in leading product development from ideation to launch.
  • Excellent communication and interpersonal skills.
  • Proven ability to collaborate with cross-functional teams and influence without formal authority.
  • Solid problem-solving and decision-making skills.
  • Proficient in product management software and tools (JIRA, C++, etc.).About Digital Turbine: Digital Turbine (NASDAQ: APPS) powers superior mobile consumer experiences and results for the world's leading telcos, advertisers, and publishers. Our end-to-end platform uniquely simplifies the ability to supercharge awareness, acquisition, and monetization - connecting our partners to more consumers, in more ways, across more devices.The company is headquartered in Austin, Texas, with global offices in New York, Los Angeles, San Francisco, London, Berlin, Singapore, Tel Aviv, and other cities around the world, serving top agency, app developer, and advertising markets.We are honored to have achieved numerous awards as an employer of choice, around the world, including: BuiltIn's Best Places to Work Awards in 2022, 2023, and 2024, DUNS 100 Best Places to Work in Tech for 2023 and 2024, and BDICode's 100 Best Companies to Work in 2024.Digital Turbine is an equal opportunity employer committed to exemplifying diversity and inclusion around the world. We welcome people of different backgrounds, experiences, abilities, and perspectives. We embed diversity in our mindset, products, and teams to empower an inclusive, equitable, and culturally fluent environment. Building and continuously fostering this culture within our teams makes us better collaborators, partners, and innovators.
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Keywords: Digital Turbine, New York , Sr. Product Manager (Demand), Executive , New York, New York