VP, Partnerships
Company: IMG LIVE
Location: New York
Posted on: March 15, 2025
Job Description:
time left to apply End Date: June 27, 2025 (30+ days left to
apply)job requisition id JR24570Who We Are:160over90 is a
full-service cultural marketing agency. An integrated part of the
Endeavor network, which includes entertainment agency WME and
sports, fashion and events leader IMG, 160over90's cultural
insight, access and influence helps brands stay connected to what
their consumers care about most. With offices in seven countries
around the world, 160over90's expertise spans experiential,
creative, public relations, digital, social, impact, influence,
higher education and more. We represent culture. (B)ring (You)rs.
At 160over90, we invite you to be the most authentic version of
yourself. Our work reaches diverse communities around the globe.
So, it's important to us that our team reflects the full spectrum
of voices, values, and perspectives of the audiences we're looking
to reach through our work. Just as we're obsessed with our clients,
their businesses, and the work we do, we're even more obsessed with
the team bringing it to life. Each day we are actively investing to
ensure our people feel seen, heard, and appreciated. 160over90 is
the throughline to infuse a culture rooted in acceptance and
belonging.The Role And What You'll DoThis position is for a Vice
President role working on the Partnerships team. The Partnerships
team actively develops, implements, and manages strategy, creative,
development and implementation of Brand Initiatives for corporate
client and business units focused across culture - to include such
consumer passions as sports, entertainment, music, etc. The role
will include leading integrated marketing initiatives in functional
areas such as marketing, advertising, social, and digital teams.You
have these:
- Ability to oversee the day-to-day management of a clients'
multiple global partnerships/sponsorships and complementary
experiential marketing activations (Brand Initiatives) across
Culture: Entertainment, Sports and Business-to-Business
verticals
- Provide industry expertise, insights and up-to-date knowledge,
including additional opportunities for integration and
co-promotional programming
- Manage and facilitate development, execution and analysis of
Brand Initiative return on investment
- Oversee specific client accounts by guiding the strategy,
planning, coordination, execution and measurement of client's
marketing initiatives
- Oversee a fast-paced business environment by partnering with
internal teammates across all business verticals to maintain and
grow multiple client opportunities
- Oversee tactical implementation at high profile events,
activations and campaigns
- Thoughtfully counsel client based on broad communications
landscape and business goals
- Lead/oversee client cultural marketing strategies, campaigns,
and activations
- Responsible for driving strategic process and direction,
cross-functional client engagement, property/talent negotiations,
escalation within property and results measurement process
including Key Performance Indicators, partnership results
measurement.
- Serve as the point of connectivity across all
partnerships-focused work 160over90 does with client within and
outside of this retainer
- Maintain line of site across all partnerships workstreams
between 160over90 and client around the world
- Liaise with overall integrated account lead and core account
leadershipYou Also Have These
- A minimum of 10-15 years of agency or client-based
partnership/sponsorship account management experience. Specific
disciplines could include, sponsorship marketing, event marketing,
and/or sponsor servicing.
- Understanding of the business of lifestyle marketing with
experience in cultural areas such as sports, esports, music, TV,
film, and talent
- Development and implementation of partnership/sponsorship
marketing strategies on behalf of clients/companies
- Day to day relationship management of clients, agencies and
vendors
- "Big Idea" sell-in experience
- Partnership/sponsorship contract negotiation skills
- Practical experience with on-site event marketing operations
and logistics
- Practical experience or interaction with advertising and/or
promotional agencies
- Ability to think strategically and creatively, and to
communicate such thoughts proactively, efficiently and
effectively
- Ability to problem-solve independently and in groups
- Excellent time management, written and oral communication
skills
- Ability to travel for activations and client meetings
- Proficient in MS Office SuiteHow we work:Endeavor is at the
center of sports, media, entertainment, and fashion and is a
largely relationship-based business. To foster an environment of
collaboration, develop our future talent, and build on
relationships across leadership, peers, and teams, we work from the
office 4 days per week.Don't meet every single requirement? We are
dedicated to building a diverse, inclusive, authentic workplace, so
if you're excited about this role but your past experience doesn't
align perfectly with every qualification in the job description, we
encourage you to apply anyway. You may be just the right candidate
for this or other roles.Per local requirements and in the interest
of transparency, the range shown below reflects the prevalent
current hiring range for this position. Hiring pay rates are based
on a number of factors, including location and may vary depending
on job-related qualifications, knowledge, skills and experience.
Endeavor strives to provide locally competitive rewards packages,
which include base rate along with, as applicable, short- and
long-term incentives, growth and developmental opportunities, and
robust benefits, such as health care, retirement, vacation and
other paid time off, and additional offerings.Hiring Range Minimum:
$161,250 annuallyHiring Range Maximum: $215,000 annuallyAbout
UsEndeavor (NYSE: EDR) is a global sports and entertainment
company, home to many of the world's most dynamic and engaging
storytellers, brands, live events, and experiences. The Endeavor
network specializes in talent representation through entertainment
agency WME; sports operations and advisory, event management, media
production and distribution, and brand licensing through IMG; live
event experiences and hospitality through On Location; full-service
marketing through global cultural marketing agency 160over90; and
sports data and technology through OpenBet. Endeavor is also the
majority owner of TKO Group Holdings, Inc. (NYSE: TKO), a premium
sports and entertainment company comprising UFC and WWE.Diversity
Statement for EndeavorEndeavor unites and brings people together in
our love of sport, culture, and entertainment. We understand this
can only be accomplished when we harness the entirety of our
company and lead with a lens of diversity, equity, and inclusion in
everything we do.
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Keywords: IMG LIVE, New York , VP, Partnerships, Executive , New York, New York
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